Sales & Communication Workshop

Until recently it was believed that charisma was a “gift” a god given talent reserved only for the few, something that people were born with.

Fortunately for leaders research and study into the “gift” of charisma demonstrates charisma as a set of skills that can be taught. The results from becoming more charismatic is that people will be drawn to another, to like another, to trust another and to respect another.

We know that the neuroscience indicates that neurotransmitters release neurochemicals that either make us feel good about someone and their intentions; to be moved towards them, or not good about someone and their intentions; to be repelled from them.

We also know that these are snap decisions made by our reptilian brain, and we know that once someone has made that unconscious decision it can be difficult to win back their trust, especially when we are either speaking to people we don’t know or speaking via a channel that puts distance between us.

In our training workshops we learn charismatic leadership skills that give us the ability to recognise firstly what repels people, and then what moves them towards us.

And then focus on developing the foundations that allow a person to build messaging that resonates at a deep level with their audiences and deliver them in a way that magnifies that resonance for lasting impact.

The StorySelling workshop is designed from research undertaken by John Antonakis, Marika Fenley, and Sue Liechti at The University of Lausanne in Lausanne, Switzerland.

In one study, 41 MBA students were asked to record a three to four minute video presentation. They were then trained in the 12 Charismatic Leadership Tactics (CLTs) over six weeks, averaging 80 - 90 hours of work and preparation.

They redelivered their presentations to camera, with the addition of the 12 CLTs, the videos were reviewed and compared by 135 independent assessors.

On average, they measured a 60% increase in individuals leadership scores.We’ve incorporated the following techniques and tools into out training workshop:

• The 12 CLTs
• Accelerated adult brain based learning techniques from extensive training in New Zealand, Australia, Canada, and USA with Dr Rich Allen
• Neurolinguistic Programming techniques and principles from practitioner level training with Dr Richard Bolstad; and
• Marketing principles and practice from internationally renowned marketing expert Donald Miller

The growth each individual will experience is relative to the degree that they are willing to push themselves to try new things and get way outside their comfort zone.

The more a person pushes themselves the more growth they will see.

Not at all, the essence of the training workshop is for everyone to develop their talks together at the same pace and learn from each other through open dialogue that we facilitate.

The only preparation needed is to bring the essential items that you will need on the day such as headphones to listen to your video recordings privately.

The room is usually vibrant and full of ambient noise when you’re delivering most of your customer success stories to camera, so the best way to hear your video when you review it is through headphones. That way, you can have it as loud as you desire without disturbing others who will be listening to their recordings.

There is no required level of experience needed to come on the workshop.

However, it is good to have a goal in mind for where you want to use the skills you will learn and put them into practice as soon as possible.